Case Study – Custom Haircare Solutions for Global Brands

Tailored Formulations Driving Brand Success

Guangzhou Dongzhuang Biotechnology recently partnered with a European clean beauty brand to develop a customized vegan shampoo series. Based on the client’s commitment to "silicone-free, sustainable" principles, our R&D team formulated a plant-amino acid-based solution enriched with rosemary extract and tea tree oil. This combination effectively balances scalp oil control and hair root strengthening, while the bottles were crafted from 100% recycled ocean-bound plastic—enhancing the brand’s eco-friendly image.

Agile Production for Rapid Market Entry

Leveraging in-house automated production lines and a daily emulsion capacity of 100+ tons, we delivered the first batch of 100,000 units within 45 days of project confirmation. Our integrated service—covering raw material sourcing, formula optimization, and packaging customization—significantly shortened the client’s time-to-market, helping them capture regional demand ahead of competitors.

Scientifically Backed, Market-Validated Results

Within three months of launch, the customized haircare line received overwhelmingly positive feedback. Users reported improved scalp comfort, reduced oiliness, and enhanced hair resilience. The partnership not only strengthened the brand’s market positioning but also demonstrated how scientifically grounded, ethically produced formulations can achieve commercial and environmental success.

A Collaborative Vision for the Future

This case exemplifies how Guangzhou Dongzhuang supports global brands with flexible, scalable, and value-driven manufacturing solutions. As demand for transparent and sustainable beauty grows, we continue to invest in plant-based innovation and supply chain efficiency—enabling more brands to launch products that resonate with conscious consumers worldwide.